Jan van der Avoird

Sales (Management) Trainer

  E-mail Jan

Previous Occupations

Salesperson, Sales Leader, Account Manager, Commercial Manager, Sales and Operations Manager

Industry Experience

Production, wood import – construction, small household, wholesale industrial, retail, DIY and garden industry, renewable energy



Jan has a long track record in national and international Sales and Sales Management. He also gained significant experience on the "other side" (purchasing), particularly internationally. This combination, along with acquired knowledge, experience in various industries, and intensive work with sales teams, makes him versatile. Additionally, he is a driven and enthusiastic individual capable of striking the right chord at all levels.


"Salesmanship starts when the customer says no." A slogan that has always been the guiding principle throughout my sales career. Sales is a human endeavor. Customers can see, feel, and smell whether someone is performing a "trick" or acting with passion, knowledge, and expertise. I believe that individuals with enthusiasm, empathy, and, of course, expertise can be guaranteed successful. I leverage my experience, conviction, and passion for the profession to help individuals bring out the best in themselves, both individually and as a team. With our guidance, we make your customers say "Yes."