Multi-contact strategy

Last update on: 1 Sept 2025
Written by: Aynsley Romeinsen
Reviewed by: Michel van Hesse

In the new world of sales, the number of ways to make contact has grown significantly. Just like the number of tools for making contact has grown. The prospect, customer's needs, and customer journey have also changed and continue to change. With a well-thought-out Multi-Contact Strategy, you determine how your entire sales organization can operate most effectively, efficiently, and successfully in the new world of Sales.